Laura Ashley teams up with Bradford License India to enter the Indian market in 2025

Laura Ashley, the famous British fashion and lifestyle brand, is set to debut in the Indian market in early 2025 as part of its global expansion strategy in partnership with Bradford License India, a leading licensing agency based in India.

“We are delighted to announce our collaboration with Bradford License India to increase our brand presence internationally,” said Carolyn D’Angelo, President Laura Ashley Global and Senior MD of Brand Operations at Gordon Brothers. “Together with Bradford License India, we will recognize strategic partnerships to launch our unique aesthetic to consumers in India. Building on the brand’s latest global milestones, including our booming seventieth anniversary celebration and the relaunch of our fashion line, we believe the timing is perfect to develop and launch Laura Ashley as a leading destination in India.”

Laura Ashley will debut in the Indian market with a diverse range of products such as textiles, wallpaper, soft furnishings, furniture and upholstery. Acquired by Gordon Brothers in 2020, the brand has already expanded its commercial footprint to 81 countries globally.

“We are delighted to assist Laura Ashley in entering the Indian market,” commented Gaurav Marya, President of Bradford License India. “This collaboration fits perfectly with our mission to bring world famous brands to India, giving consumers here a taste of the timeless elegance and craftsmanship of Laura Ashley. Using our know-how in brand licensing and market growth, we are confident that this collaboration will be a resounding success. We look forward to a fruitful partnership and a glowing reception for Laura Ashley among Indian consumers.”

Identified for its quintessentially British style and floral print textiles, Laura Ashley has a heritage spanning over 70 years with a network of 210 licensed product categories globally.