Tilray launches new non-alcoholic beverage brand Runner’s High Brewing Co.

TORONTO — Tilray Brands Inc. says it is launching a new brand of premium non-alcoholic drinks.

The Canadian cannabis company says the new brand is called Runner’s High Brewing Co.

It’s meant to appeal to those who want beer, but not the buzz that often comes with alcoholic beverages.

The first three Runner’s High beers come in dark chocolate, raspberry and golden wheat flavors.

Runner’s High will make its debut at the 10-kilometer Peachtree Road Race in Atlanta next week.

Tilray has spent the last few years diversifying his business away from cannabis and now owns at least 14 beverage brands, including Shock Top, Breckenridge Distillery and Sweetwater Brewing Co.

This report by The Canadian Press was first published on June 27, 2024.

Companies in this story: (TSX:TLRY)

The Canadian Press