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The 49ers offer a timely lead to Leeds United which they know must precede the transfers

A subtle change in corporate structure is how Angus Kinnear described Elland Road’s change of ownership this week. The documents were signed in March, but the publication of the stadium’s business accounts prompted an announcement from Leeds United yesterday.

Elland Road Limited is still the company that controls the ground, but that firm is now owned by Leeds United Football Club Limited, the club’s holding company. In the six months since Andrea Radrizzani sold everything, it has fallen under the direct control of 49ers Enterprises Global Football Group LLC.




With the 49ers group owning the club, they still own Elland Road and have their hands on the future, but at least he’s been brought in from the cold, so to speak. The American group owns the club and the club owns its home again.

READ MORE: Leeds United confirm the striker’s signing at Elland Road after 10 goal appearances

The questions and fears Radrizzani sparked when he explored the idea of ​​using Elland Road as security in taking over Sampdoria have put supporters on red alert. How safe was the stadium from such an event?

Leeds United Supporters’ Trust has led the charge on reinventing the ground as an asset of community value with Leeds City Council. This statute implements checks and balances for any significant event involving the future of the stadium, particularly its ownership.

With that in place and confirmation that the 49ers owned 100 percent of the field since September, fears were allayed. Trust is always needed between fans and their club ownership.

In business terms, a majority shareholder can pretty much do whatever they want. An unwanted choice may cause the biggest outcry he’s ever seen from a passionate fan base, but if he doesn’t care about that relationship, he’ll do as he pleases and deal with the consequences.

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