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Mark Cuban says he’d buy both Fox News and X if he had a choice

Cuban expressed his interest in acquiring both media properties during a wide-ranging interview with Wired, which was published Thursday.

“If I had enough money to do it, which I don’t, I would buy it in a heartbeat,” Cuban said of the Fox News acquisition.

Buying Fox News, Cuban said earlier in his interview, would serve as an antidote to a demographic he calls the “Fox News generation.”

Cuban coined the term in previous interviews when expressing his disillusionment with his generation, the baby boomers.

“I mean, my generation was sex, drugs and rock ‘n’ roll. I never thought it would be the Fox News generation,” Cuban told David Marchese of The New York Times in an interview published in August 2020.

“The people I knew were smoking pot, listening to Crosby, Stills, Nash & Young protest songs. The idea that these are the people who condemn Black Lives Matters and watch Fox News in droves. It is so upsetting to me. You have no idea,” Cuban added.

Buying Fox News, meanwhile, would be far too expensive an investment, Cuban said, estimating a purchase price of about $15 billion to $20 billion.

“I don’t have $15 or $20 billion in cash,” Cuban told Goode.

Acquiring X is also a distant possibility for Cuban, who told Wired that he doesn’t think the platform’s owner, Elon Musk, is eager to sell.

“I wish I could. He has no reason to sell it,” Cuban said.

Cuban, who is a frequent X user, has often criticized Musk’s changes to the platform. Musk acquired Twitter in October 2022, before renaming it X in July 2023.

Cuban’s criticism infuriated Musk, who hurled insults at Cuban for his criticism.

But that didn’t drive Cuban off the platform, who told Business Insider in June that he thought he was “having fun fighting Elon.”

“Whoever controls the algorithm controls the platform — controls that world, that community. And Elon has built, X has built, a very strong right-leaning community. It’s fun to play,” Cuban said in his interview with Wired. .

Representatives for Fox News, X and Cuban did not immediately respond to requests for comment sent outside regular business hours.

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