Northern Marketing Festival – Leeds

14.00: No more boring rooms: leveraging technology and creativity in events

Events are more than a moment in time. They are the most powerful part of your marketing strategy; providing a unique opportunity to engage and interact with your customers. But, you want to create more than just an event, you want to take your attendees on a journey. So how do you leverage technology and creativity to create seamless and intuitive experiences that allow your brand to take center stage?

From using AI insights to streamline every element of the attendee experience, to creative and engaging content; it’s about creating moments not just messages. Join First Event as they share the latest strategies and innovations to apply to your events, as well as pitfalls to avoid. Discover how to deliver unforgettable experiences that leave a lasting legacy post-event

Speakers:

• Marc Allott, Creative Director at First Events
• Max Collishaw, Head of Innovation and Technology at First Events