Royal Enfield files trademarks for two new logos; Here’s what we know

Royal Enfield, a leading Indian automobile manufacturer, has filed trademarks for two new logos, suggesting a link to the brand’s historic roots. One logo features a font style that dates back to Royal Enfield’s early days, while the other resembles a vintage badge. The company has a tradition of using unique logos for motorcycles, apparel and accessories. These new trademarks are likely to continue this trend.

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The marks have been filed, however, Royal Enfield is still awaiting final approval from the relevant authorities before these new logos can be officially used. This step is critical because it determines when and how these logos will be introduced into their products. Royal Enfield is gearing up to launch several new products in the coming months and these new logos are likely to appear on the upcoming motorcycle models.

Among the equipment launched by Royal Enfield are the Guerrilla 450 and the Classic 650, both of which were spotted testing. The upcoming Royal Enfield range will grow significantly, further strengthening the company’s presence in the mid-size motorcycle market. Apart from the Guerrilla 450 and Classic 650, the range will also include the Classic 350 Bobber and the Scrambler 650. Currently, the Himalayan is the only model in the 450cc category, but the Guerrilla 450 will be added to the range.

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This expansion follows Royal Enfield’s strategic focus to improve its 350 and 650 cc segments. Currently, Royal Enfield offers a diverse range of motorcycles in the 350cc and 650cc segments. These new models are expected to strengthen Royal Enfield’s position in the global motorcycle market, catering to a wide range of rider preferences and styles.